I have provided 2 of my assignments for the business I chose.

  • Briefly remind us about your hypothetical business (the one you have created for your four assignments) and your target audience. 

What is the message that you will consistently communicate to this target audience?  How will  you creatively deliver the message?  For example, will you have a  celebrity spokesperson, a product demonstration, an emotional appeal,  etc.

Where  will you use traditional advertising (sales promotion, events and experiences, and public relations to promote your hypothetical business.  This is  your chance to share your knowledge of each one of the four types of promotional strategies.  This should be a 300 – 500-word discussion.